One of the biggest challenges for manufacturers today is the lack of granular visibility into distributor sales, inventory, and consumer offtake.
Knowing the answers to these questions is important for manufacturers to optimize inventory allocation, trade spend, and maximize reach. Incomplete and/or delayed information hampers business decisions leading to frequent out of stocks, failed promotions, loss of sales, and customer dissatisfaction. Unfortunately, such information is out of reach for most manufacturers, especially in emerging markets.
Smaller distributors with relatively low process maturity form a major chunk of distribution networks.
Distributors work on different systems and often paper-based processes. This compromises data consistency and quality, creating information silos.
Companies that have tried to do this on their own have found it to require significant time and effort chasing partners for data. It may even lead to rework due to frequent changes in distributors’ systems.
TradeEdge is an intelligent supply chain management platform that enables manufacturers to gain maximum channel visibility and accelerate supply chain digitization. The TradeEdge is a multi-tenanted, cloud-based, highly configurable platform. It is designed to maximize the efficiency and productivity of manufacturers. With TradeEdge, you can:
to distributor secondary sales and inventory delivered as a fully managed service
with real-time insights into campaign performance and effectiveness
with the ordering App and smart route planning that maximizes sales rep productivity
by getting near real-time visibility to POS at the retail store-item level
by targeted short-term replenishment
harmonized to your internal product hierarchies
enhanced forecast accuracy using real-time sales inputs
sales growth by adjusting delivery plans
improvement in case-fill rates
reduction in stock-out scenarios
improvement in distributor data accuracy
reduction in procure to review cycle
increased productivity and efficiency
reduction in manual report generation
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