Get a unified view of sales across channels – traditional trade, modern trade and e-commerce for a more effective measurement and deployment of funds and resources. Identify the extent and intensity of stock-outs, phantom inventories, and display voids.

Enhance forecast accuracy by handling multiple types of internal and external data sets

Evaluate, plan, and optimize promotions. Equip your organization with advanced analytics and simulation tools to measure and fully understand the effectiveness of trade promotions. Make sense of complex and disparate point-of-sale data in relation to contextual factors (seasonality, competition, macro trends, weather etc.) and controllable factors (price, product, customer, channel, marketing, etc.), to deliver a more accurate analysis across multiple metrics such as spend ratio, volume uplift, etc.

Be more responsive with timely adjustment of replenishment plans. Create a suggested order for a buyer based on different business parameters such as lead time, working capital, inventory snapshot, promotion calendars etc. for optimal ordering.