Our client is a Fortune 500 multi-national conglomerate manufacturing and selling semiconductor chips. The challenge — Due to the lack of timely and accurate point-of-sale (POS) data from across the supply chain, the client’s promotions were not performing to their potential. Moreover, the client spent a significant amount of time and manual effort in preparing data for analysis and measurement of promotions’ effectiveness, which led to errors, making promotions rollout inefficient.
To overcome these challenges, we designed a solution that combines the strengths of TradeEdge Market Connect, TradeEdge Data Harmony, and AssistEdge RPA bots. Download the case study to learn how the products’ Machine Learning and Intelligent Automation capabilities helped the client automate 80% of their data acquisition and master data creation for improved retailer collaboration and promotions rollout.