Customer buying behaviors are changing at an unprecedented rate, with over 60% of consumers trying new brands and shopping channels since the pandemic. This shift is even more prevalent in emerging markets. As brand loyalty plummets and the battle for consumer attention intensifies, CPG companies must ensure the right product is available, in both online and offline channels, at the right time to stay competitive.
Intelligent, agile, and effective supply chain execution – from the right merchandising to timely order replenishment and fulfillment – is vital for CPGs to adapt to the changing market dynamics and to drive non-linear business growth.
|2:30 PM – 2:35 PM||Opening note and Introduction|
|2:35 PM – 2:45 PM||Keynote by CPG Industry Expert|
|2:45 PM – 3:15 PM||
Fireside Chat: Panel members
– Nandan Kolar, Director, EdgeVerve
– Venkata Krishna Velugubanti, Solutions Director, EdgeVerve
– Arindam Sengupta, General Manager – IT, Wipro Consumer Care & Lighting
|3:15 PM – 3:30 PM||Q&A and Open House (Interactive session)|
|3:30 PM||Program ends|