The Edge Customer Spotlight

The Edge Customer Spotlight

‘TradeEdge allows us the flexibility to integrate disparate data sources’: Mars

‘TradeEdge allows us the flexibility to integrate disparate data sources’: Mars
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The benefit of the Traceability Transformation Program to the wide industry is in demonstrating that it’s possible to meet these requirements and provide traceability to our consumers — to understand what is happening upstream in the supply chain and what’s happening outbound — where our products sit at any moment in time, to place products on hold or recall them if necessary and do so in an effective manner.

This is achievable for a large company like Mars and sets the standard for others to follow.

Benjamin Kreider
Sr Director, Supply Chain and R&D at Mars

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TradeEdge Reinventing Supply Chain Traceability at Mars

TradeEdge Reinventing Supply Chain Traceability at Mars

Mars is a global manufacturer of confectionery, pet food, and food products. Mars, Incorporated, prides itself on being family-owned for over 100 years with bold ambitions to invest in the long-term future of their business. It also provides veterinary health services and operates in more than 80 countries.

With a significant investment going into strengthening the distribution network and supply chain, TradeEdge implementation helped Mars manage market traceability — Hold and Release Process — for the company’s digital supply chain initiative.

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Challenges

Challenges

  • Variable data attributes that was required to be collected (based on customer requirement, product type, and industry) made it difficult for an ERP system to meet a specific traceability requirement
  • Slow speed of deployment owning to complexity in organization’s processes and challenges associated with varied technology maturity across the supply chain

Solution

Solution

Product traceability is a cloud-based and globally scalable solution designed to enable enterprises to stay in control of the inventory movement in near-real-time (Hold & Release Process). It offers enterprises a scalable ERP-agnostic solution that connects with both legacy and modern systems of records across the supply chain.

TradeEdge implementation helped Mars harmonize data from multiple ERP and warehouse management systems in an agnostic manner, providing a unified business consumption layer to business users.

Outcome

Outcome

Faster time-to-resolution Single version of truth with a unified, holistic data repository
Automated mapping, cleansing, standardizing, and structuring of data Standardized Hold and Release Process

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Key Highlights

Key Highlights

Benefits of the Traceability Transformation Program at Mars:

Helped leverage Agile ways of working in a decentralized business landscape

A model for the industry, it demonstrated how traceability could be comprehensively addressed one-up and one-down in the supply chain

Helped the company know where the finished goods were at any given moment and even hold or recall them

Despite restrictions from the Covid-19 pandemic, they were able to move the needle and deliver transformations across various functional towers

Enabled visibility further upstream, with quasi-real-time data that supports traceability efforts

Helped address business problems and comply with regulatory standards

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Steps to Achieve a Successful Transformation Program

Steps to Achieve a Successful Transformation Program

The entire organization needs to be aligned with the program, from senior leadership to the field staff — focus on delivery and execution

Integrating data from disparate data sources requires the organization to be flexible, thus providing a unified user experience for stakeholders

With changing consumer shopping behavior due to the pandemic, companies need to implement a direct-to-consumer strategy to retain customers

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