

The benefit of the Traceability Transformation Program to the wide industry is in demonstrating that it’s possible to meet these requirements and provide traceability to our consumers — to understand what is happening upstream in the supply chain and what’s happening outbound — where our products sit at any moment in time, to place products on hold or recall them if necessary and do so in an effective manner.
This is achievable for a large company like Mars and sets the standard for others to follow.
Benjamin Kreider
Sr Director, Supply Chain and R&D at Mars
Mars is a global manufacturer of confectionery, pet food, and food products. Mars, Incorporated, prides itself on being family-owned for over 100 years with bold ambitions to invest in the long-term future of their business. It also provides veterinary health services and operates in more than 80 countries.
With a significant investment going into strengthening the distribution network and supply chain, TradeEdge implementation helped Mars manage market traceability — Hold and Release Process — for the company’s digital supply chain initiative.
Product traceability is a cloud-based and globally scalable solution designed to enable enterprises to stay in control of the inventory movement in near-real-time (Hold & Release Process). It offers enterprises a scalable ERP-agnostic solution that connects with both legacy and modern systems of records across the supply chain.
TradeEdge implementation helped Mars harmonize data from multiple ERP and warehouse management systems in an agnostic manner, providing a unified business consumption layer to business users.
Faster time-to-resolution | Single version of truth with a unified, holistic data repository |
Automated mapping, cleansing, standardizing, and structuring of data | Standardized Hold and Release Process |
Benefits of the Traceability Transformation Program at Mars:
Helped leverage Agile ways of working in a decentralized business landscape
A model for the industry, it demonstrated how traceability could be comprehensively addressed one-up and one-down in the supply chain
Helped the company know where the finished goods were at any given moment and even hold or recall them
Despite restrictions from the Covid-19 pandemic, they were able to move the needle and deliver transformations across various functional towers
Enabled visibility further upstream, with quasi-real-time data that supports traceability efforts
Helped address business problems and comply with regulatory standards
The entire organization needs to be aligned with the program, from senior leadership to the field staff — focus on delivery and execution
Integrating data from disparate data sources requires the organization to be flexible, thus providing a unified user experience for stakeholders
With changing consumer shopping behavior due to the pandemic, companies need to implement a direct-to-consumer strategy to retain customers
Automation is a key tool in helping us adopt digital transformation. Within Openreach, we have a massive number of systems, and typically it takes about 7-8 months to implement the changes via our traditional waterfall model. By using EdgeVerve, we can do that much quicker than having to do it directly on our main systems stack.
David Magowan
Principal IT Programme Manager – Openreach CTIO
We utilized the AssistEdge RPA platform to implement new capabilities across Openreach. By working with EdgeVerve, we are able to put the customer at the center of our focus and automate processes to prevent any delays in service for our customers. EdgeVerve allows our business to introduce automation to carry out actions where our existing legacy system stack is unable to do so. In terms of business benefits, it would be cost savings that would be the most significant from working with EdgeVerve.
Liam Spence
Disruptive Technology Manager at Openreach
EdgeVerve team is very focused on the customer experience; they constantly supported us throughout the project, especially during the testing and post-deployment phases which were crucial to ensure a successful roll-out of our automated process.
Alisa Turcanu
Project Manager at Openreach