

With over 100 years of operation, Event Hospitality & Entertainment Limited has translated its passion for the silver screen and expertise in exhibition in various areas of entertainment, hospitality, and leisure.
Event Cinemas is the flagship of Event Hospitality & Entertainment Limited, along with other reputable brands.
With innovation in leisure and entertainment evolving rapidly, it’s no wonder then that companies such as Event Hospitality & Entertainment are looking to push the boundaries to make sure that people have memorable customer experiences when they go to the cinema.
Event Hospitality & Entertainment wanted to improve its stock ordering and inventory management. They chose AssistEdge RPA to not only address the out-of-stock and over-stock scenarios across peak trading periods but also provide guests with the ultimate experience when they come to Event Cinemas.
Our experience with EdgeVerve has been great. The team’s been reliable, helpful throughout the process, and any challenge has been really well looked after, and I’ve been really impressed with the whole exercise.
Ben Gardiner,
Director of Food & Beverage, Event Hospitality & Entertainment
Using technology in new and interesting ways is actually really critical. So, we are using data analytics and insights to inform all of our decisions. Whether it be the sessions that we’re programming today, we want to make sure that we’re using all of the information available to us to make informed, smart, long-term decisions for our success.
John Boero,
General Manager of Operations, Event Hospitality & Entertainment
The AssistEdge RPA platform has provided our business with valuable insights into our customer needs, allowing us to transform our business practices effectively. It has helped us to improve our KPI performances; we’re already seeing a reduced impact on those.
Sarah-Maree Pron,
General Manager, Cinema Operations Hornsby
The introduction of automation has helped us immensely. Having AssistEdge RPA onboard is actually giving us the tools to help put the right people in the right places at the right times. My experience working with EdgeVerve has been positive so far.
Andrew Fenessy,
General Manager, Cinema Operations Campbelltown
Automation within the supply chain and ordering systems have really helped Event Cinemas manage out-of-stocks, and we’re seeing a significant reduction in the out-of-stocks across Events business, which is obviously improving revenue opportunities and making sure that the guests have the ultimate experience when they come into Event Cinemas.
Blair Borg,
National Business Manager, Coca-Cola Amatil
One of the strengths of our partnership with EdgeVerve is the people. The people are talented; they have great expertise and much experience. They have a consultative attitude towards our business and take the time to understand what our business needs are and particularly what our customer needs are.
Mark Pinder,
RPA Center of Excellence Manager, Event Hospitality & Entertainment