The Insight Edge

In the digital world, having access to actionable insights will be a key differentiator. Bank Sohar realized that implementing an advanced analytics solution will enable it to engage better with customers, generate new streams of revenue and remain profitable.

The bank was marred by manual data extraction and analysis which served as a major bottleneck in offering the right products and services to the customers at the right time.

With the new embedded analytics platform, Bank Sohar eliminated the manual process and has become more customer-centric with the ability to capture deeper consumer analytics.

Bank Sohar now has access to key business metrics on the Finacle analytics solution with the ability to:

 

COST EFFECTIVE

Increase in alternate revenues and fees from up-sell, cross-sell opportunities

COST EFFECTIVE

Right selling by capitalizing on behavior analytics of the customer data

COST EFFECTIVE

Introduction of contemporary products and services as per various customer segments

 

Offer wide functionality

Reduction in overall time taken across processes

Offer wide functionality

Reduction in human resource utilization across effected processes

 

 

 

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“Bank Sohar embarked on a journey to transform its technology in line with the bank’s vision and strategy to become a digitalized bank & one of the most valuable assets for a digital bank is analytics & insights. The ability to quickly capture and convert data into actionable insights will be key to success. Implementation of Finacle Analytics Solution empowers all our bank employees and management with the right insights to have more contextual engagements with our customers.”

 

Mujahid Said Al-Zadjali

Deputy General Manager – IT & Alternate Channels, Bank Sohar

 

 

 

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